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Build. Design. Create.

Betaworks Studios

March 26, 2020


MZ Goodman

SVP Subscription

charity: water

Catheryn Keegan

VP of UX Strategy

JP Morgan Chase

Selena Hadzibabic

VP of Product

The Knot

Emma Schwartz

VP of Product


Ashley Curran

Group Product Manager


Sonia Kedzierski

Director of Product


Hannah Bertiger

Product Manager


Sasha Suresh


Jolii Cosmetics

Nina Foroutan

Director of Product


Jillian Richardson

Founder / Author

The Joy List

Courtney Brand

Founder & CEO

Roopa Pemmaraju


Roopa Pemmaraju

Jackie DeJesse

Product Manager


Maya Brooks

Product Manager


Veronika Druce

VP User Experience

Goldman Sachs

Hannah Bae


Noona's Ice Cream

Monica Rozenfeld


Her Product Lab

Melissa Telzer


inKind Space

Lina Bedi


Her Product Lab

Naimeesha Murthy


Her Product Lab



8:15 am - 9:15 am



Her Career & Mentorship Lounge

Her Pop-ups



Opening Remarks Emcee and HPL Founders:

Hannah Bertiger as emcee from Walmart Experience

Naimeesha Murthy, Monica Rozenfeld & Lina Bedi

9:15 am - 9:30 am

9:30 am - 10:00 am

#CultivateHer Keynote

In this talk, MZ Goodman will provide best practices in product from her career at Glossier, Goop and The New York Times—and now at Charity: Water.

10:00 am - 11:00 am

#BuildHer Lightning Talks

  • Pivoting into product and promotions. Ashley Curran from Betterment shares her surprise journey into product management and how in six years she found herself working on 3 brands with 4 promotions, and a 400% salary increase.

  • Selena Hadzibabic from The Knot Worldwide will share how to go beyond the Whys to suss out whether you have a product idea worth pursuing and how to enlist non-product teammates to help you vet customer ideas and interest.

  • In her talk, Forbes' Nina Foroutan will share what her background in journalism taught her about interviewing skills to better understand the customers and to pivot quickly to address the needs of the end user. 

  • Emma Schwartz from Meetup will give a talk on product managers as the gatekeepers to inclusion with 6 tactics to improve the world while growing your product. 

11:00 am - 11:15 am

#GiveHer Sponsor Giveaways

11:15 am - 11:30 am


Keynote talk with Jackie DeJesse from Google on a framework to build productive relationships with stakeholders throughout your organization to develop winning products (plus a few examples of relationship fails). 


12:00 pm - 1:00 pm


Her Career & Mentorship Lounge 

Pop-Ups featuring Noona's Ice Cream, Jolii Cosmetics & more.

1:00 pm - 1:30 pm

#DesignHer Keynote Talk

Catheryn Keegan of JP Morgan Chase and Veronika Druce from Goldman Sachs will share their strategy for product managers to collaborate with design and content to build more engaging products along with a case study of a product released to 48 million! 

1:30 pm - 2:30 pm

#MakeHer Unscripted Panel Discussion

Building Successful Digital & Non-Digital Products 

+Plus Career Talk


  • Roopa Pemmaraju, Founder Ethical Clothing Line Roopa Pemmaraju

  • Sasha Suresh, Founder of Jolii Cosmetics

  • Sonia Kedzeirski, Director of Product at Etsy

  • Maya Brooks, Product Manager at IFundWomen

Moderated by Courtney Brand, founder of thelighthouse

2:30 pm - 3:00 pm

#RechargeHer Coffee & Ice Cream


3:00 pm - 3:30 pm


Product Immersion Workshop 

Details coming soon!

3:30 pm - 4:00 pm

#LaunchHer Keynote

Melissa Telzer, Founder of inKind Space, will close the event with her personal journey launching her own lifestyle platform to support women like her with cancer. 

4:00 pm - 6:00 pm

Happy Hour

Join us for beer and wine with a set from DJ Mercy—a software engineer by day at Goldman Sachs!

11:30 am - 12:00 pm


Engage in meaningful interactions to build your support system and elevate your career led by 

Jillian Richardson, Author & Founder of The Joy List 



This full-day pass includes admission to the Her Product Lab Summit, breakfast, lunch, refreshments, and a networking happy hour.



General ticket plus:

  • Second day workshop (March 27): hands-on learning, interactive exercise by Product Immersion

  • Velvet couch table seating with power for your gadget at the Summit



Join our 2nd day workshop on March 27th for hands-on learning from Product Immersion. Expect small group squads, case studies, real-life skills and more.